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The Ad Feels a Bit Like Oscar Bait, but It’s Trying to Sell You an iPhone

#Breaking #News #USA
The Ad Feels a Bit Like Oscar Bait, but It’s Trying to Sell You an iPhone

#Business Day
By @SAPNA MAHESHWARI from NYT
Artists and brands are collaborating on advertisements that move away from mere product placement, a practice so common that the Tribeca Film Festival has an award for it.
http://ift.tt/2nOvigD

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