#Breaking #News #USA
Brands Expand Into New Niches With Care, but Not Without Risk
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#Business Day
By @JANET MORRISSEY from NYT
A growing number of companies are putting their names on areas outside their expertise, like real estate, but experts caution that missteps could taint an image.
http://ift.tt/2sbyAd1
Brands Expand Into New Niches With Care, but Not Without Risk
#Business Day
By @JANET MORRISSEY from NYT
A growing number of companies are putting their names on areas outside their expertise, like real estate, but experts caution that missteps could taint an image.
http://ift.tt/2sbyAd1
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